
Head of Business Unit
Обязанности:
Ensures effective control of marketing and sales results and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
Ensures correct targeting, segmentation and coverage of customers
Ensures that he/she himself, and his/her team members, maintain a strong and consistent pro-cess of KOL and KBL engagement, with specific objectives, measures and regular reporting
Monitors competitor products, sales and marketing activities
Reduce & maintain employee turnover of Marketing & Sales business unit to under 15%
Directs sales forecasting activities and sets performance goals accordingly
Analyzes and controls ASP of division to conform to the annual budget.
Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
Direct and oversee the company marketing & sales function for assigned responsibility area, to identify and develop new customers for products and services
Ensures culture harmonization and synergy within Marketing & Sales team and across all func-tions including HR, Finance, Business Development and Supply Chain.
Требования к опыту:
Minimum 10 years of overall experience in pharmaceutical / health care business.
Experience in strategic planning and execution. Knowledge of structuring sales goals and revenue expectations. Experience in planning marketing strategies, campaigns, and successful KOL relations efforts.
Work requires professional written and verbal communication and interpersonal skills. Ability to motivate teams to produce quality materials within tight timeframes and simultaneously manage several projects. Ability to participate in and facilitate group meetings.
Demonstrate the ability to influence and form strong partnerships with cross-functional partners and transfer these understandings
Excellent communicator, with good cultural awareness
Intermediate level of English language, oral and written